Saturday, September 18, 2010

How to add META tags into your blog?

Do you want to improve your blog value, get more hits, and rank high on search engines? Then you must optimize how your blog is indexed in a search engine.

While there are lots of factors involved in building quality blogs that can draw huge traffic in, having simple things right in the beginning is as important. One of this simple thing is getting your blog indexed properly with the right description & keywords to optimize search engine rankings (known as Search Engine Optimization or SEO).

To get information, search engines use automated software agents called spiders, crawlers, robots, or bots to collect the a few words from a site or blog (typically the URLs, blog name, and blog description, and maybe some words in the early part of sentences or paragraphs) that will later be used as keywords to index the blog.

Because you cannot be certain which words are taken as keywords pertaining to your blog, it's most likely that your blog won't be indexed properly in search engines - in the worst case, your highly relevant keywords might not even be used to index your blog. When this happen, searches on keywords relevant to your blog may have your blog buried at the far end of the list of thousands and millions of pages. What a waste!

To have a control of what is read by crawlers on your blog to be indexed, you have to build what is called a META tag - basically a bunch of words that makes up the most relevant description and keywords of your blog. If the META tag exist, this is what the crawlers will read and index and get displayed on any searches related to your keywords.

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